Your shortcut to great design.
Boldout is a senior design partner for companies that need to look as good as they've become. Branding and websites, delivered in weeks.
Available for new projects
14 years of brand and web projects for 500+ brands across all industries
Logo Design
A logo that works at 16 pixels and billboard scale without looking lost. Built to feel like you, not like it fell out of a template pack.
Visual Identities
Colors, typography, custom graphics and guidelines that keep everything recognizable. Your brand should look and feel like you.
Framer Websites
Framer sites and landing pages that tell your story clearly. Fast, editable by you, no developer required for headline changes.
Growth Design
Landing pages and ad creatives focused on conversion. On-brand, no endless debates about button psychology.
Print Design
Packaging, brochures, business cards that look like yours. Physical brand presence in the places where screens don't reach.
Light Motion Design
New
Subtle web and social animations. Logo reveals, transitions, nothing requiring NASA-level rendering.
Byggstart
Web Design
Byggstart matches homeowners with quality contractors. They had the product and the traction, but the brand and website hadn't kept up. In collaboration with Cherry, we fixed that
FjordSauna
Brand
Web Design
Growth
Complete visual identity, website design, print design, and merchandise for a floating sauna experience in the most scenic part of the Norwegian fjords. A visual language as calm as the experience itself.
FjordSauna Merch
Brand
Illustration
The main FjordSauna brand is calm and minimal. The merch needed different energy. A streetwear-inspired merch line with its own mascot, Knut. Designed to be worn, not forgotten in a drawer.
Get senior agency-level design with fast turnaround, and clear pricing.
Traditional Agency
Weeks before work starts
Budget lost to overhead
A team of strangers
Boldout
Start today, get designs in a few days
Every dollar goes to design
One reliable design partner
Who this will work for
Businesses ready to look like they mean it
You've been running for a while. Revenue's real. Customers keep coming back. But your brand still looks like something you put together on a weekend, because that's exactly what it was. It worked when you were small. Now you're competing for contracts that go to whoever looks most established.
Agencies who need another pair of hands
Your client roster grew faster than your team. You're turning down work or stretching everyone thin or hiring freelancers who need more management than doing it yourself. You don't need another employee. You need capacity that shows up when projects land and disappears when they don't.
Startups that are past the scrappy phase
You shipped the product. Found your market. What matters now is you're past the point where "founder-designed" is charming and into the phase where it's a liability. Investors want to see you've got it together. Customers need to trust you'll be around next year.
“Juho has an eye for design like few I’ve ever worked with and I’ve worked at Apple for 10 years. Brilliant work, super responsive and great to work with.”
Filip Iliescu
What others have to say
"Juho is an awesome designer! We hired him to cover some key website projects and support our design team for 6+ months. In that time, Juho delivered high-quality responsive websites that helped us to attract new users and convert our existing user base."
Joey Owst
"I've heard you were fast, but this exceeded all expectations!"
Helge Nesse Slinde
“Engaging Boldout to create my new firm’s identity has been a truly innovative, thought provoking, and immensely rewarding process.”
Ingjerd Leirstein Bøkenes
“Juho did great work for our company by really pushing the limits to come up with something that worked for us.”
James Middleditch
"Juho made us feel important in the process and left us with what one of our Instagram followers called "a masterpiece of design".
Matthew Betancourt
"It's so much better than I imagined! Everything you touch turns to gold!"
Maritha Tønjum Skjerdal
Juho-Taneli Henell
Boldout Founder
Fast is easy now. Great still isn't.
AI made creation free. And like most free things, you get what you pay for. Anyone can prompt a logo before their coffee cools, so can your competitors. All of them. That's how the internet is quickly filling up with brands wearing the same face.
Fast and average is a commodity now. Great never was. Great means knowing what to keep, what to kill, and what makes a company impossible to forget. You just can't prompt taste.
And here's the part nobody puts in a pitch deck: companies rarely die from being too distinctive. They die politely. Invisible is just failure with better manners.
So yes, we use AI. But the final call belongs to senior people with taste. Distinctive or agreeable, we pick distinctive. Every time.
Fast and average was never the goal. Fast and great is.
That's Boldout.
FAQ
Here are some answers to the most commonly asked questions. Can't find what you're looking for? Email hey@boldout.com.
What do you actually do?
Brand identity and everything that entails. I also do web design and development in Framer for agencies that need an extra hand or companies that want to look like they mean it.
Who do you work with?
Early-stage startups and growth-stage companies that have outgrown generic design. I also work with agencies that have overflow work. If you need a committee involved, I'm probably not the right fit.
How fast is turnaround?
Depends on the project. If you're subscribed to a design retainer then you'll get updates every few days. For custom projects we'll set a timeline.
Do you work with agencies?
Yes, half my clients are in fact other agencies. The ones smart enough to bring in help when they need it.
What's your capacity like?
I work with a handful of clients at once. When full, I'll let you know. Not playing games, just being realistic about doing good work instead of fast work. If you need someone today, send an email and I'll let you know if I can help you
How do I get started?
Book a call or send an email to hey@boldout.com. Tell me what you're building and where you're stuck. I'll let you know if it's a good fit.
Ready to get started?
I'm currently available for new projects. Send an email to hey@boldout.com to get started.